An island holiday on ice.

 

When the tour busses piss off for the winter, Tasmania only gets weirder, wilder and more Tasmanian.

We created ‘The Off Season’ as a winter platform to encourage travellers to embrace the cold on their next holiday.

Though it’s cold, it’s anything but chill.

 

OFF CUTS

We even created an OFF SEASON winter capsule collection from tacky summer souvenirs - turning bikinis into beanies, Bintang singlets and Hawaiian shirts into puffer jackets, and tea towels into trousers.

 

Awards

Effies - Insight and Strategic Thinking, Gold

Effies - Travel, Leisure and Media, Silver

Clios - Film Craft (Sound Design) Bronze

Adfest - Film Craft (Sound Design) Bronze

AWARD - Art Direction Campaign, Silver

AWARD - Photography, Silver

AWARD - Channel Branding, Bronze

AWARD - Collateral Branding, Bronze

AWARD - Brand Expression in Collateral, Silver

AWARD - Design, Consumer & Industrial, Bronze

AWARD - Design, Sustainable, Bronze

AWARD - Craft, Sound Design Bronze

Spikes Asia - Effectiveness & Strategy Bronze

AGDA - Print / Merchandise, Clothing, & Apparel (+ Other), Distinction

AGDA - Design Crafts / Photography for Design, Distinction

AGDA - Brand and Identity / Brand Expression, Merit

AGDA - Brand and Identity / Brand Expression – Physical, Merit

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