An invite to dinner at ours.
In mid-2014 we launched Restaurant Australia - a concept to rebrand the entire country as one enormous food and wine experience, and to invite the world to dinner.
The campaign was launched globally across film, print, digital, social, a gala dinner, even its own three-part TV series.
“A feast for the ages… One of the most lavish meals in Australia’s history.”
— Wall Street Journal
Restaurant Australia: Series Trailer
And yes, a TV show.
Every creative says “this should be a series”, but for once it actually happened.
Awards
Spikes Silver - Integrated
Spikes Silver - PR
AC&E Awards Integrated Campaign Finalist
Mumbrella Awards Ad Campaign of the Year Finalist